NokNok
Introducing a novelty in an exciting manner - Launch of NokNok in Ghana
Brand Awareness Boost
Media Coverage
Impressions
At a Glance
Fast and convenient grocery delivery app NokNok launched in Ghana to allow customers to order fresh and hygienic stock of grocery items and have them delivered to their doorsteps within minutes. The platform operates an inventory that highlights products’ availability in real-time for customers to order from the nearest store for processing and delivery.
Challenge:
How do we launch NokNok in a way that showcases its usage, combining technology and intelligence to provide customers with real-time convenience?
Key moments
➔ Press Announcement:
We drafted and pitched a press release announcing the launch of NokNok App in Ghana. The press release highlighted how NokNok offers convenience with a large and fresh variety of products not only to customers who have busy schedules yet need to stock up on their groceries but those who desire swiftness and fresh stocks.
➔ Influencer Engagement:
The agency identified and engaged influencers to amplify NokNok in Ghana. The influencers did reels and posts on how to use the App and the convenience it brings to users.
